The Alpha family of interchangeable lens cameras from Sony grows with the compact, ultra-responsive new Sony A33. Sony's first-ever digitalcamera to employ Translucent Mirror Technology showcases an innovative optical system that opens up dramatic new shooting possibilities. In contrast with conventional DSLR cameras, Translucent Mirror Technology uses a fixed, translucent mirror that 'splits' the optical pathway between the main image sensor and a separate phase-detection autofocus sensor.

Live image preview on the Sony A33

High-resolution live image preview with rapid, accurate phase detection autofocus is thus available at all times - either via the angle-adjustable 7.5cm (3") LCD or precision Tru-Finder (electronic viewfinder). This also ensures that even moving objects stay in sharp focus at all times, whether you're shooting Full HD video or stills.
Sony A33 makes use of Translucent Mirror Technology Translucent Mirror Technology overcomes other traditional limitations of DSLR models, with its simplified mechanical design shrinking camera size and complexity. This makes the Sony A55 a compelling choice for casual photographers who want to capture spontaneous family moments and travel scenes with less to carry.

Sony SLT-A33 offers high speed shooting

Ground-breaking Translucent Mirror Technology allows high-speed shooting with the Sony A33 at up to 7fps in Continuous Priority AE mode. This represents the world's fastest burst continuous AF shooting performance of any interchangeable lens camera with an APS-C size sensor. A newly developed 15-point phase-detection autofocus system assures rapid, accurate AF tracking, keeping even moving subjects in sharp focus during continuous shooting. This enables the 14.2 megapixel Sony SLT-A33 to capture split-second action or fleeting nuances of expression with portrait subjects.

Capture HD movies with the Sony A33

The large sensor size Exmor APS HD CMOS Sensor inside the Sony A33 lets photographers capture stunning, cinematic HD video footage with beautiful background defocus (bokeh) effects. The Sony Alpha 33 also marks the debut of Quick AF Full HD movie shooting. Translucent Mirror Technology enables AVCHD 1080i video shooting with smooth, precise phase detection AF tracking of moving subjects. Real-time video image preview is now possible via the viewfinder - in contrast with DSLR cameras where the raised mirror prevents light from reaching the optical viewfinder during video shooting.

Sony Alpha 33 camera features

The Sony A33 enables exciting new possibilities for framing and viewing highest-quality video and still images. Already prized by step-up DSLR users and enthusiasts alike, Sony's Quick AF Live View system is now more effective than ever. High-resolution live image preview is teamed with uncompromised phase detection AF performance - even with rapidly-moving subjects. Tilting and swivelling freely (to maximum 270 degrees) for comfortable framing at any shooting angle, the bright 7.5 cm (3.0"") (16:9) Xtra Fine LCD offers superb detail and contrast. There's also a precision electronic viewfinder with 1.15 million dot resolution that delivers a clear, bright image with 100% frame coverage. Adjustments to exposure, depth of field and colour can be previewed instantly, either in the viewfinder or on the LCD. Effortless composition is aided further by switchable grid line in the finder and LCD screen, plus a new digital levelling gauge.

Sony A33 memory support

The new Sony A33 camera accepts both Memory Stick PRO Duo (including Memory Stick PRO-HG Duo) and SD (including both SDHC and SDXC formats) media (all sold separately). Memory Stick PRO-HG Duo HX 30MB per second transfer rate offers the best performance during cameras' continuous shooting mode or when transferring the data to another media.

Brand

Sony

Model No

a33

Lens Type

Sony A-mount lens

Resolution (Mega Pixel)

14.2

Focal Length

27mm - 82.5mm

Shutter Speed

1/4000 to 30 seconds, bulb

Optical Zoom

3x

LCD Display Size

3

Image Format

JPEG (Standard, Fine), RAW, RAW+JPEG

Video Format

AVCHD / MP4 (MPEG-4 AVC (H.264))

Audio Format

Stereo Dolby Digital (AC-3) / MPEG-4 AAC-LC

Flash Modes

Auto, Fill-flash, Slow Sync., Rear Sync., Hi-speed sync., Red-eye reduction (on/off selectable for Autofl

Metering

Advanced 1200-zone evaluative metering

Iso Rating

Auto: 100 - 1600; Selectable: 100 - 12800; Multi Frame NR (up to ISO 25600)

Self Timer

2-sec. or 10-sec. delay

White Balancing

Auto, Daylight, Shade, Cloudy, Incandescent, Fluorescent&

Warranty

3 Years Manufacturer Warranty

Style

alpha